Privacy Policy

Connection Built is a marketing strategy and people strategy company based in Holland, Michigan. For any privacy question, email chris@connection-built.com.

• Information you give us. Name, email address, organization, and the details you share in our contact form, Possibility Builder, or guide sign-ups.
• Usage information. Pages viewed, referring pages, approximate location (city/region level), device and browser type, and interactions with the site. This is only collected if you accept analytics cookies.
• Email engagement. If you receive email from us, we may record delivery, opens, and clicks so we can improve what we send.

• Respond to inquiries and deliver the work or resources you requested.
• Improve the website, its content, and the services we offer.
• Send updates you asked for. You can unsubscribe at any time.

We do not sell your personal information, and we do not use it for advertising or cross-site tracking.

We use a small number of essential cookies and browser storage entries that are required for the site to work (for example, remembering your cookie choice and keeping you signed in to a client portal). These are always on.

With your consent, we also use analytics services — Google Analytics (GA4) and Amplitude, including session replay — to understand how visitors use the site. Analytics scripts stay off until you accept, and advertising storage remains denied.

Change your cookie preferences

We use trusted providers to run this site and our operations, including hosting and database infrastructure, email delivery, and the analytics tools named above. They process data only on our behalf.

We keep form submissions for as long as needed to serve you and to keep accurate business records, then delete them. Data is stored on access-controlled infrastructure and transmitted over encrypted connections.

• Accept or decline analytics cookies at any time.
• Request a copy of the personal information we hold about you.
• Request correction or deletion of that information.
• Unsubscribe from any email we send.

To exercise any of these, email chris@connection-built.com and we will respond within 30 days.

This site is not directed to children under 13, and we do not knowingly collect their information.

We may update this policy as our services change. The date at the top reflects the most recent revision.